Welcome to The History Biz! We help historic attractions, preservation groups and tourism entrepreneurs.

Even nonprofits need income. Get real world program ideas and solid marketing recommendations so you can attract more visitors and make more money. 


Whether you work in a historic house, for a regional museum, in a Main Street organization, for the Visitors’ Bureau or run your own small business, we help you find appealing tour and event topics, show you how to structure and price your programs properly and market them effectively to the right audiences.  

You’ll gain competence in critical areas in which you may have had little or no training. This will reduce your stress, increase your confidence and allow you to focus on what you do best – sharing your community’s great stories.   

You can learn to create programs, tours and events that people will gladly pay to attend. You can breathe new life into your destination or attraction’s offerings and marketing.  You can build a successful business around local history.  

We can help.