Profiting from the Past

About

Heritage tourism isn’t dying. Digital burnout, future fatigue and nostalgia for a simpler time are fanning a growing desire for experiences that capture the past. For those who know how to create relevant, authentic and interesting programs, the market for local history tours and events is only going to get larger. More…

 Books

Our books will help you see your town or neighborhood in new ways. The Collaboration Kit and Create Successful Walking Tours are in-depth guides to developing and offering local programs and events. Writers will find practical advice as well as inspiration in Hometown: Writing a Local History or Travel Guide. For examples of how to tell a small town’s story, try A Guide to Historic Marietta, Ohio and Haunted Marietta: History and Mystery in Ohio’s Oldest City. Next up? Haunted: Profiting from the Paranormal is in the works. More…

 Blog

Our library of blog posts contains dozens of articles covering the ins and outs of running a thriving History Biz. Topics include program and tour ideas, operational and financial issues, marketing, social media, technology, and mindset. More…